{"id":4,"date":"2017-03-30T14:34:54","date_gmt":"2017-03-30T14:34:54","guid":{"rendered":"http:\/\/www.derickmelander.com\/ux\/home\/"},"modified":"2025-09-09T19:26:31","modified_gmt":"2025-09-09T19:26:31","slug":"recent-work","status":"publish","type":"page","link":"https:\/\/www.derickmelander.com\/ux\/","title":{"rendered":""},"content":{"rendered":"\n

Great design is driven by empathy.
Client success is born of research.<\/h1>\n\n\n\n
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Recent Work<\/h1>\n\n\n\n
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Ecostyle, Site Redesign \u2013 Personas \u2013 H&P<\/h2>\n\n\n\n
\"Ecostyle,<\/figure>\n\n\n\n

To create a one-page persona for ECO STYLE, I interviewed stakeholders, sales reps, marketing professionals and product owners. These conversations provided deep user insights and helped guide the entire website design process.<\/p>\n\n\n\n

A well made persona is clear, focused and helps the entire team prioritize day-to-day decisions.<\/p>\n\n\n\n

\"PDF Persona Deck<\/a> | View More Strategy<\/a><\/p>\n\n\n\n

<\/div>\n\n\n\n

Charter\/Spectrum \u2013 Apple TV Credit Check \u2013 Visual Flows<\/h2>\n\n\n\n
\"Apple
Benjamin Moore Color Capture<\/figcaption><\/figure>\n\n\n\n

For Charter\u2019s Residential eCommerce buy-flow, integrating a credit check added complexity, especially for users that fail the credit check. I created visual flows to help the client identify the best design solution and gauge the corollary development effort.<\/p>\n\n\n\n

\"PDF Visual User Flows<\/a> | View More Diagrams<\/a><\/p>\n\n\n\n

<\/div>\n\n\n\n

Lightbox \u2013 Site Redesign \u2013 Sitemap<\/h2>\n\n\n\n
\"\"<\/figure>\n\n\n\n

For Lightbox, I created a sitemap to help the team visualize how the new site would be structured and navigated by the user. This bird\u2019s-eye view enabled the interaction design team to begin the navigation work. It was also used by the account team to determine scope and drive the agile development plan.<\/p>\n\n\n\n

View More Hierarchies<\/a><\/p>\n\n\n\n

<\/div>\n\n\n\n

Fannie Mae \u2013 Learning Center Redesign \u2013 Wireframes<\/h2>\n\n\n\n
\"Learning<\/figure>\n\n\n\n
<\/div>\n\n\n\n

Wireframes are a tried-and-true method for determining high-level content inventory, hierarchy and functionality across viewports. I was embedded with the Fannie Mae dev team and created a detailed component library, which enabled a fully agile approach to design. Shown here are annotated wireframes created for a redesign of the Fannie Mae Learning Portal. <\/p>\n\n\n\n

\"PDF Wireframes<\/a> | View More Wireframes<\/a><\/p>\n\n\n\n

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SERC\/CT Board of Ed \u2013 Easier with AT Website \u2013 End-user Research<\/h2>\n\n\n\n
\"SERC<\/figure>\n\n\n\n

For SERC, we built a website to serve as a state-wide knowledge base for assistive technology in Connecticut schools. As part of the discovery phase, I recruited respondents and conducted Zoom interviews with fifteen target users and moderated focus groups with over 25 stakeholders. <\/p>\n\n\n\n

For qualitative research, I design, moderate and analyze research with individuals, and I lead focus groups as well.<\/p>\n\n\n\n

\"PDF End-user Research Report<\/a> | View More Research<\/a><\/p>\n\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

Great design is driven by empathy. Client success is born of research. Recent Work Ecostyle, Site Redesign \u2013 Personas \u2013 H&P To create a one-page persona for ECO STYLE, I interviewed stakeholders, sales reps, marketing professionals and product owners. These conversations provided deep user insights and helped guide the entire website design process. A well […]<\/p>\n","protected":false},"author":1,"featured_media":298,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"class_list":["post-4","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/www.derickmelander.com\/ux\/wp-json\/wp\/v2\/pages\/4","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.derickmelander.com\/ux\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.derickmelander.com\/ux\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.derickmelander.com\/ux\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.derickmelander.com\/ux\/wp-json\/wp\/v2\/comments?post=4"}],"version-history":[{"count":5,"href":"https:\/\/www.derickmelander.com\/ux\/wp-json\/wp\/v2\/pages\/4\/revisions"}],"predecessor-version":[{"id":1487,"href":"https:\/\/www.derickmelander.com\/ux\/wp-json\/wp\/v2\/pages\/4\/revisions\/1487"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.derickmelander.com\/ux\/wp-json\/wp\/v2\/media\/298"}],"wp:attachment":[{"href":"https:\/\/www.derickmelander.com\/ux\/wp-json\/wp\/v2\/media?parent=4"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}